The Facebook explosion is here ladies and gentleman: question, are you using Facebook to generate FREE leads? For some people working with a limited budget, using Facebook to generate leads is extremely beneficial to their business. Facebook can be a strong tool in your home based business or “brick and mortar” business to generate FREE leads, but you must use it with caution.
Now do not get scared when I say caution, but one must be aware that Facebook is NOT viewed by the majority as a tool to either sell or create leads. downloading leads from facebook should be viewed more like a social gathering, or party if you will. If you were at a party and you’re talking to someone you haven’t seen in a while or you’re meeting someone new, how would you approach the conversation?
- Tell them how great your business is or your business opportunity?
- Invite to to a webinar, and tell them they must be on this thing and it will change their life.
- Constantly try and sell yourself to them, without really caring about what they have to say?
- Would you greet them, be interested in what is going on in their life, ask them questions, or encourage them if needed?
I know my examples are a little over the top but you would be surprised by what some are doing out there, and if thats you, it OK we forgive you, but change is needed.
Facebook definitely has the potential to generate free leads when used properly but it must be done correctly. With that said, we all have different amounts of “friends” on their or contacts. Interact with them and NEVER try to push your business on them. First of all you do not want to be hunting people down you want them hunting you down.
You can do this by showing genuine interest in them, making comments on some of their posts, writing brief messages to them, with the focus on THEM. Friends, this has to be genuine, otherwise people will see through you. When you start caring for people and investing in their lives, it will attract them to you, and they will be interested in what you have to say and what you are doing.
This process does not happen over night, but you will see results. Be patient, be consistent and when the time comes to share your business with them be ready, and don’t force feed them. Be super cool about it, don’t get over anxious, and they will flock to you.